We're just putting together our Christmas advertisements etc (we've got some amazing things happening!!!!) and rather than just use computer generated fonts we're using mostly handrawn text. It's quite a time consuming way to do things (it's just taken me a couple of seconds to type that - if I had to draw it it would take about 20 mins with scanning etc). It's definately worth it though, as the final output has a more interesting look - it's also more in keeping with what we are about. I would definately recommend drawing your own text - it makes you think more about what you are doing and the overall look of the piece (Checkout Mike Perrys handrawn text book - Hand Job - I think they sell it at Urban Outfitters)
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