New Fabric Print

Today we handprinted the first of our new fabric designs - which we will soon be making into sweatshirts and cardigans

New Paper Bags!!!!!!

When I Die Bury Me in the Clothes of my Youth

Buy it here

I Love Manchester

You may have seen this logo spread around town, seen our "Eye Love Manchester"

t-shirt  and heard us talk of Manchester Day.

So what's it all about???

I Love Manchester Day is this Friday 26th August and exists to show appreciation for the city - your city, and what you love about it. The idea for it came from the stong community spirit that prevailed after the riots, looting and criminal damage that hit the city centre a few weeks ago. The campaign gathered steam and the council and local businesses have joined forces to celebrate the city and what we love about it.

We all know about the riots, "That was ages ago," I hear you say. Well even though we were not directly affected, the lack of confidence in the high street has affected trade for business large and small. This combined with the general downturn means little business like us and our fellow Northern Quarter shops have been struggling a little bit more than usual. Manchester Day is about supporting all the independent businesses throughout the city that make Manchester one of the most exciting and diverse cities in the world. We're also fund raising for Forever Manchester and Reclaim - two great local charities. 

So this FRIDAY 26th AUGUST come to Afflecks and celebrate with us. 

There will be live music and competitions, poetry readings and celebrity appearances      throughout the building. So if you fancy a bit of celeb spotting, want somewhere to hang out with your mates and have fun - come to Afflecks. It's what we're here for!!!!

If you can't get to Manchester - enter our "I Love Manchester" Competition and you could win an amazing prize!!!

The End is the Beginning

Buy Here

Soul Surfing

Just thought we'd give you the lowdown on some of the new designs, the ideas behind them etc. I'll start today with the easiest one - Soul Surfing, this is the easiest one to describe the idea behind simply because we pretty much just saw the image and used it. We're big fans here of the Australian label PAM, one of the founders Mischa Hollenbach also does an occasional blog on hypebeast, where he blogs about interesting books, one of these posts featured the book Be Here Now by Ram Dass, and some illustrations from said book. We had also been thinking about doing an Ocean Pacific inspired beach/surf t-shirt and one of the illustrations (see below) seemed to fit that theme, and it is probably the most amazing and ridiculous image ever, so how could we not put it on a t-shirt.

We just added the soul text, scanned it in, made a screen and printed the t-shirt.!!!!!. To get that vintage OP look we hand bleached some indigo blue t-shirts to create a lovely acid wash style light pink t (this also means they are all unique too)

Buy it here !!!!

New Things Online Now

When I Die T-Shirt - £15

The End is the Beginning  T-Shirt Dress - £22

The End is the Beginning Vest - £15

Eye Flower T-Shirt Dress - £22

Eye Flower Slouch Top - £15

Eye Heart Manchester T-Shirt - £15

I See All Oversize T-Shirt - £15

Soul Surfing T-Shirt - £15

Eye Love Manchester T-Shirt

As part of the I Love Manchester campaign we have designed an alternative Manchester t-shirt. Show your support and love for this great city!!!!. We will be donating a percentage of all sales to Forever Manchester and the Reclaim project. Here's how we made it!!!!

Buy Here

New Designs are here!!! (nearly)

Today I've been busy printing the first batch of our new designs - here's a sneak peek!!!

Summer Sale

Click here for womens sale

click here for mens sale

New Look Book

Open publication - Free publishing - More fashion

New Designs

We've been working on new designs for the past month or so, we have a theme of Mystical Forces but we will also be throwing in a few randoms as well. We are going to gradually release prints throughout the next few months and had aimed to have a few out this week but we got a bit delayed, hopefully we will have some things ready for you late next week.
We thought it would be interesting to share the 'finished' flats we use as a guide, the actual t-shirts dont always end up looking like these as the handprinting process can sometimes change them completely - they never look as 'perfect' as the flats!!!!
Here's a few flats of the designs we hope to have ready first.

Love Where You Live

Manchester “Riots”

Everyone seems to have an opinion on the recent riots around the UK……

“The country is broken, they are yobs and scum, the government is at fault, it’s not the looters fault, it’s society’s crime” are some of the general arguments being wafted around.

Now I’m not saying there are no political and social issues underlying the recent behaviour but the people that were swarming into Manchester last night had only one agenda – themselves. They were out for what they could get, for free because they believed they were entitled to it.

As I was waiting to leave town last night I saw a bread spectrum of people heading towards Manchester with intent. Boys with attitude as strong and obvious as their previous convictions, teenage girls out for the ride, groups of young people looking for a bit of action or entertainment. Older groups of people out to see if it was all going down and whether they could get themselves a bit of booty. This was no orchestrated criminal activity. This was no political movement. This was people getting together for this seasons entertainment. Last year it was flash mobs and pillow fights, this year it has a more violent edge.


Last night saw greed, violence and wilful criminal damage on a great scale across Manchester. It was more than just teenagers going a bit wild and letting off steam. The damage was started by a handful of individuals with criminal intent and escalated by the mob who were happy to get in on the action. Most of the people who have been arrested around the UK are already known to the police.

Shoplifters are a way of life for us. We have been a victim of theft on a day-to-day basis and on a larger scale when our studio was ransacked a few years ago. The people who commit theft range from teenagers looking for a rite of passage to professional criminals who go out purely to steal for profit or personal gain. The majority of thefts I see are by young people who get caught up in the moment, maybe they see an opportunity, are goaded into it by their mates.

It’s shit. We put a lot of work into our business and it’s not nice having something stolen that you put your time and effort into creating. Thieves don’t think about that. They think about themselves, or they don’t think - there is no thought process to the consequences of their actions. Or if they do think they don’t care.

What we have been seeing on a national scale is an escalation of this selfishness. People are out for themselves, for what they can get. This selfish trait of human nature is within all of us – it’s survival of the fittest gone wrong.

Forget about politics, this about choice. Do you want to be the sort of person that would steal off another person, would damage their livelihood for your own personal gain? Do you want to be the sort of person who will stand by and watch someone wilfully damage property just so you can get a bit of booty? Are you going to encourage someone to steal something while you watch on? Don’t try and justify your behaviour by a political stance, you’re fooling yourself. There are no political motives – just personal greed.

And if you’re happy to live your life motivated by personal gain then think about the consequences of your actions. If you can’t bring yourself to feel empathy about the bigger corporations that have been targeted, think about the smaller retailers whose trade may be affected. How would your life be changed if they weren’t around?

And if you can’t bring yourself to think about the wider implications of your actions, can’t bring yourself to think about other people then think about your family and your future. Think about yourself and your life with a criminal conviction.

It’s your choice. 

Your life is what you make it.